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AART Designers is a Scandinavian design studio working closely with AART, an internationally acclaimed architectural practice based in Aarhus, Copenhagen, Oslo, and Stockholm. In 2007 AART teamed up with out-sider and designed LOOP, a piece of urban furniture as a part of Aarhus Festival. Inspired by traditional circular gathering points – the fireplace, thingstead, etc. The idea was to develop a piece of furniture that would invite people of all ages to meet, talk, or just have a break. The result was a mobile unit with an intuitive shape, bright color, and a welcoming warm, yet solid material. With its inviting, playful design, the original LOOP has been an instant success growing into a range of new products and colors. The LOOP series features a large number of modular elements providing infinite possibilities for creative, welcoming spaces and social interaction.